People often ask me how I make money as a travel blogger.
The answer? Let me count the ways!
Blogging is one of my favourite ways to balance work and travel, and today I’m going to share with you some of the ways I make money blogging.
Before quitting my job to blog full time I worked in many different roles. I worked in retail management, communications, as an International Travel Agent, and as a journalist and editor.
After eight months or so I’d grow bored of being told what to do, or working hard to make someone else a lot of money while I was struggling to pay my bills.
Working for someone else limited me to how much I earned. When you work for someone else, your worth [what they pay you] is basically decided by your employer.
I wanted unlimited earning potential- but I also wanted to do something I was passionate about and make a positive difference in the world.
I’m not going to sugar coat blogging as a career; I work extremely hard. Blogging is a lot of hard work, and the common saying is ”making money from blogging is a marathon, not a sprint.”
But now that I’m a full time blogger, I could never go back to the 9-5.
I can take days off whenever I want; I can work from bed if I want to. I also get to travel a lot, and sometimes my travel is even paid for. Every day is different, and I earn money while I sleep [passive income is great!]
Here are 8 different ways of how to make money as a travel blogger.
How to make money as a travel blogger
I love that exploring castles is part of my job description!
Having ads on my blog
This is one of the easiest ways I make money blogging- and how I make money in my sleep or while on holiday!
In a nutshell, when people visit my website and scroll past ads [or click on them and make purchases] I get anything from a couple of cents to a couple of dollars. The more people that visit my website, the more income I make from ads.
This may not sound like much – but trust me, it all adds up. I currently make enough money from ads on my website to pay for my monthly rent and bills- plus I have some leftover!
The more articles I write on my blog, the more chances I have at making money from ads. Some people may find ads annoying, but I like to think of it this way: I am providing helpful, free content on my blog, and the reason I can provide this content for free is because I am able to monetise by having ads on my site.
Another way I make passive income is by recommending products, services and experiences I use and love.
Most businesses have an affiliate programme you can join. They’ll give you a special link so they can track any purchases made through that link. If anyone clicks and purchases something using one of my affiliate links, I get a small kickback at no extra cost to the buyer.
Some of my favourite affiliates include Booking.com, Get Your Guide, Auto Europe, Awin and Amazon.
Working on campaigns with tourism brands
I often work with tourism brands in Scotland and beyond to promote their tour, accommodation or service.
I create bespoke packages for brands [each business or brand is different, so they have different requirements] and offer things such as social media promotion, a blog post for my website or theirs, photography, videography, and graphic design.
I only work with businesses and brands that I would personally recommend to friends and family; eco friendliness, high quality service and excellent value are always something I look for in a business when deciding to work with them. I am quite picky when it comes to working with businesses- but so far I have been lucky to work with some fantastic brands!
Scotland itinerary planning and reviews
I travel Scotland and write about it a lot, and I also used to be a travel agent. I combined these two skills to help others plan their dream vacation to Scotland.
If someone has their itinerary 80% planned out, I’ll review it for them and fill in any gaps. I give them advice on transport and accommodation, include any cool attractions they don’t know about or may have missed, plus give them advice on how to save money when booking their trip.
Itinerary planning is a lot of work but it is incredibly rewarding- and fun!
Selling my photography and making videos
Recently I purchased a bunch of videography gear, so I can create videos for my YouTube channel or for clients. I don’t monetise YouTube [yet] but my videography and photography skills come in handy when creating packages for campaigns.
I think it’s important to diversify your skills as a blogger. Businesses want to work with bloggers because we can offer a wide variety of ways to market their business.
Even though the equipment is expensive, you can make good money from photography and videography. It took me just two freelance jobs to pay for my videography gear.
While this isn’t strictly making money from blogging, my blog has taught me many skills I’ve been able to make money from, and website design is one of them.
I’ve designed and created over 30 websites for business owners and other bloggers since I taught myself how. This was primarily how I made money in the early days of my freelancing and blogging career.
These days I’ve cut back on website design because I prefer to write content for my blog and social media channels, but website design allowed me to get by when I was travelling and freelancing before I earned enough money from my blog to go full-time.
Hiking, blogging and women’s wellbeing retreats
This year I am finally launching a series of retreats off the back of my blog.
Helping others to create a profitable blog is also a passion of mine. I just love to talk about blogging and the techniques that have helped me to make this my full time job! So I’m also teaming up with other full time travel bloggers to host a couple of blogging retreats every year.
I’ve recently launched wall prints for sale in my Etsy store. Previously I’ve had success selling my travel photography and canvas prints on my blog.
I’m also currently writing a book about my hike of the Scottish National Trail, so that is something I’ll have for sale on my blog in time.
Lots of bloggers have success with writing ebooks about the travel destination they blog about and selling courses [usually blogging or social media courses].
You can get really creative when deciding what products to sell on your blog- I’ve known one blogger to knit scarves inspired by her favourite country, and they were very popular!
Got a question about making money from blogging? Drop it below!